At the 2014-15 season midpoint, NBC Sports Group’s average Premier League viewership is up 15% (to 479,000 viewers) from last season, with the Adults 18-49 demographic up 24% (to 284,000 viewers). Manchester United’s 2-1 victory over Arsenal on November 22 on NBC averaged 1.4 million viewers to rank as the most-watched live Premier League match in U.S. history. Since kicking off its Premier League coverage in August 2013, NBC Sports Group has aired seven of the 10 most-watched live PL telecasts ever in the U.S.
Following are the highest-rated U.S. markets for Premier League coverage for the first half of the 2014-15 season (average across all games on NBC and NBCSN):
1. Washington DC
2. New York
3. Philadelphia
4. Boston
5. Denver
6. Miami
7. Providence
8. Columbus, OH
9. Albuquerque
10. Dallas
LIVE STREAMING
This season, fans have streamed more than 168 million minutes of action (up 36% vs. last year) via NBC Sports Live Extra, NBC Sports Group’s live streaming product for desktops, mobile devices and tablets, with 1.3 million uniques delivered (up 59% vs. last year). In addition, August’s Manchester City-Liverpool match, a 3-1 victory for City, set an NBC Sports Live Extra record for the Premier League with more than 4.4 million minutes live streamed.
In other news, the FA Cup Third Round match between Yeovil Town and Manchester United was viewed by 395,000 people on FOX Sports 1.
