As Head of International Broadcasting & Media Operations at the Premier League, Lines plays a pivotal role in securing the TV rights deals in 207 countries for the world’s most popular sports league. During the interview, Lines discusses how Sirius Satellite is in advanced negotiations to provide the Premier League radio broadcasts for listeners in the U.S. for the next three years.
Plus we discuss the upcoming redesign of the Premier League website, the popularity of the Fantasy Premier League, how the Premier League is evolving in the United States and what it’ll take for the Premier League to host a trophy competition in the U.S. similar to this summer’s Asia Trophy.
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