All Premier League games this weekend will feature a special red-coloured version of the usual official Nike T90 Ascente ball. It’s all part of the Red charity campaign to fight AIDS in Africa. Serie A and La Liga will be joining the Premier League in the use of the Red ball during their weekend matches.
In addition, stars such as Cesc Fabregas, Didier Drogba, Wayne Rooney, Theo Walcott and Fernando Torres will be wearing special Nike Red laces to help raise awareness of the campaign. Richard Scudamore, Chief Executive of the Premier League, said, “[a] red ball and red laces are simple ideas, but sometimes those are the best – the hope is that the profile given through this and the money raised through ‘Lace Up, Save Lives’ will provide significant impetus and funding to the Global Fund’s activities to aid the prevention of HIV/AIDS in Africa.
The Nike (Red) Limited Edition ball is available for sale, in the UK, and in the US. All profits, according to Nike, will go to the Global Fund to fight AIDS.
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