Rio Ferdinand Stars in U.S. Exercise Infomercial: Video

Rio Ferdinand stars in a new infomercial to promote an exercise product which is quickly becoming a hit in the United States.

SoccerXizer is the perfect gift for your friends or family who want to combine soccer with exercise. The workout machine, finely crafted in Mexico, will help you and your loved ones reach fitness goals. The workout machine is designed by Ferdinand and he owes his career to it.

What more can I say about SoccerXizer?

Well, the first thing is that it’s fake. It’s a spoof video created by FA sponsor E.ON as part of a viral marketing campaign. The premise of the video was that it was captured by a mate who “sent this from his holiday in the states. He caught this on TV in his hotel.”