Adidas

Bayern Munich sign 10-year Adidas kit deal worth $1 billion

Bayern Munich have extended their kit deal with German manufacturer Adidas until 2030 for a reported $1 billion (£645 million).

The club’s current contract with the company had another five years remaining but Adidas moved early in order to secure the Bundesliga champions for the long term.

“With this extension of the contract until 2030 Adidas will continue its long partnership with FC Bayern Munchen,” said Adidas spokesman Oliver Brüggen.

“We will focus even more closely in the future on partnerships with selected top clubs and associations in international football and with young emerging players.”

While the extension is for a significant sum of money, it is still well below the $1.2 billion deal Adidas reached with Manchester United in July 2014.

Regardless, the Bundesliga’s richest club just added to its considerable wealth.

 

200+ Channels With Sports & News
  • Starting price: $33/mo. for fubo Latino Package
  • Watch Premier League, Women’s World Cup, Euro 2024 & Gold Cup
The New Home of MLS
  • Price: $14.99/mo. for MLS Season Pass
  • Watch every MLS game including playoffs & Leagues Cup
Many Sports & ESPN Originals
  • Price: $10.99/mo. (or get ESPN+, Hulu & Disney+ for $14.99/mo.)
  • Features Bundesliga, LaLiga, Championship, & FA Cup
2,000+ soccer games per year
  • Price: $5.99/mo
  • Features Champions League, Serie A, Europa League & Brasileirāo
175 Premier League Games & PL TV
  • Starting price: $5.99/mo. for Peacock Premium
  • Watch 175 exclusive EPL games per season

EDITORS’ PICKS