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Why the Bundesliga won’t grow in popularity in the US

World Soccer Talk is the weekly soccer podcast from Kartik Krishnaiyer and Christopher Harris on the topic of watching soccer on TV, online and apps.

In the NEW episode, number 20, we cover a range of topics including:

• Why the Bundesliga won’t grow in popularity in the USA

• The comedy of errors from FOX Sports and US Soccer in their coverage of the World Cup qualifiers,

• Our analysis of the TV coverage of the USA games on beIN SPORTS and FS1,

• Atlanta United makes a big announcement for their broadcast team,

• Plus questions from YOU, the listeners and much more.

Listen to the show via the player above or via this link.

Send in your questions, comments and feedback via e-mail, via Twitter (@wsoccertalk) or Facebook. We’ll read them out on-air in the next episode.

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• Subscribe to the World Soccer Talk Podcast on Stitcher,
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  1. Find something new to talk about

    April 1, 2017 at 11:00 am

    Suggestion: World Soccer Talk bid for the rights for all leagues, Chris and Kartik show the way to make it the most watched sport in the U.S, Bundesliga, Dutch League, NWSL all of them can be the best! You guys won’t have to worry about other sports since they will all just stream right here, you can also show the commentators and pundits how it’s done!

  2. joe

    April 1, 2017 at 10:18 am

    It will not grow until hipsters learn how to talk with German accents and pretend they were born and bread there like they do with British accents while watching the EPL. Just a fact because if they had eyes they would realize the Bundesliga is more entertaining and has more atmosphere.

    • vssssqz

      April 1, 2017 at 10:54 am

      Except that doesn’t explain why outside of German and Austria and maybe 1 other country it is nowhere near being the most viewed league. So your cool hipster rant is not accurate, feel better though?

  3. Klyde

    April 1, 2017 at 10:06 am

    Great pod especially the Bundesliga discussion.

    I agree with much of what you said I also think the Bundesliga isn’t growing in the US. because of the incompetence of Fox or as I see it the antipathy someone at Fox has towards soccer and the league’s stubborn unwillingness to prioritize North America.

    Today, 1 April the biggest derby in the Bundesliga is on FS2 while FS1 is showing pickup truck racing. This game should be on Fox broadcast and should have been heavily advertised based on Pulisic’s World Cup qualification performance. Instead the game is on a cable channel that most subscribers have to pay extra for.

    As far as the league not prioritizing N America. I am a Crew season ticket holder. I have seen three PL teams play the Crew at Crew Stadium. While Premier League teams are doing friendlies with MLS teams the Bundesliga concentrates on Asia. Dortmund will not travel to the US until summer of 2018 squandering another year.

    • Christopher Harris

      April 1, 2017 at 10:30 am

      Thanks Klyde. Very good opinions. We’ll read the comment out on-air on the next pod to discuss in more detail.

  4. Matthew Berry

    March 31, 2017 at 3:01 pm

    I like this show when it sticks to talking about soccer coverage but too often Kartik talks about tactics and his review of the past week’s actual soccer. When he does that I almost delete the episode. If I want commentary on the game I’ll go to someone who’s qualified.

    • Find something new to talk about

      April 1, 2017 at 11:01 am

      Kartik is a tactics, managing, play-by-play, marketing expert!

  5. Caleb

    March 30, 2017 at 1:47 pm

    Good show, guys, and I was very interested in the Bundesliga discussion. I am one who enjoys the amount of coverage FS1/2 gives to the league, though the amount of non-match programming seems to have dropped since the turn of the year. There are things that need an update for American audiences, such as the graphics, music and bumper elements (no idea what that is really called, & honestly the Champions League suffers from the same euro-quality here). But I think the biggest obstacle is simply the time difference. Most sports fans are not used to watching games that early, and during workdays can’t watch mid-day matches. Personally, I watch more Bundesliga games on replay in the evenings throughout the week than I do live (ditto for EPL). And since I don’t have a DVR, those match replays that FS1/2 & NBCSN air later on are my lifeline to European soccer.
    Since you can’t particularly disrupt the local match-day schedule, maybe a bigger part of the solution needs to be match replay later in the day/week. (As a side question, does Fox or NBC include the replay numbers in the TV ratings for a match? Would be interesting to see that.) Just a thought.

    • Christopher Harris

      March 30, 2017 at 1:50 pm

      Thanks Caleb. Great feedback and a good question. We’ll read it out on-air on the next show and will answer your question on-air too. Cheers!

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