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Southampton Will Be Wearing Adidas Football Kits Beginning Next Season

southampton fc 600x323 Southampton Will Be Wearing Adidas Football Kits Beginning Next Season

Southampton Football Club have announced that they’ve signed a deal with adidas for the Germany company to be their kit designer and manufacturer beginning with the 2013-14 season.

The timing of the new kit deal is welcome based on last season’s extremely disappointing home kit that Umbro designed, which was completely devoid of the characteristic red and white stripes that are instantly recognizable.

Historically, Southampton have — as far as I can tell — never worn kits by adidas. They’ve had iconic shirts designed by the likes of Admiral, Patrick, Pony and, in previous years, Umbro.

Let’s hope that adidas makes the most of their recently signed agreement to produce a quality kit that sees the return of the famous red and white stripes of Southampton FC.

By signing Southampton, adidas now create kits for nine out of the 20 teams in the Premier League.


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About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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