Intel Signs Innovative Sponsorship Deal With FC Barcelona to Advertise On Inside of Shirt: Daily Soccer Report
Intel has signed an innovative sponsorship deal with Barcelona to advertise the Intel logo on the inside of the shirt.
Under the new deal, Intel becomes Barcelona’s official tech sponsor and will “will help FC Barcelona to become one of the most technologically advanced clubs in the world,” according to a report on the FC Barcelona club website.
Barcelona will wear the new shirt for the first time, with the Intel logo on the inside of the jersey, during Saturday’s match against Villarreal.
Here are today’s world soccer news headlines:
FC Barcelona and Intel sign innovative sponsorship deal — FC Barcelona