To me, one of the most exciting things about the summer is waiting for the new Premiership kits to be unveiled. These days, the kit launches are a big marketing campaign with press conferences and photographers.

But the most interesting story is that of Manchester United. The team has already announced that they’re changing the design of their kits this upcoming season (except for the blue strip, which will stay the same), but the new strip hasn’t been unveiled yet and the shirt is already clouded in mystery.

Is it the one featured above? It looks authentic (except, of course, for the addition of the new sponsor’s name – AIG). I guess we’ll have to wait and see.

Meanwhile, I recently launched a new page where you can buy your Official World Cup Shirts.  All of the shirts are listed on one page, making it easier for you to find what you want.