In the last UEFA Champions League Final broadcast by both FOX Sports and ESPN, the 2017/18 final between Real Madrid and Liverpool averaged 3.0 million viewers in the United States.
While the broadcast on the over-the-air FOX network averaged 2,004,000 million viewers, the Real Madrid-Liverpool game in Spanish-language on ESPN Deportes averaged 1,020,000 million for a combined total of 3,024,000 viewers overall.
In the week building up to the final, ESPN Deportes had their entire team of commentators and staff in Ukraine. Both ESPN Deportes and ESPN had daily reports and shows focusing on all of the major storylines. Meanwhile, FOX Sports sent reporter Keith Costigan to Ukraine but kept Stu Holden and John Strong in a studio in the United States to call the game off a monitor.
The 3.0 million viewing figure for the UEFA Champions League makes it the most-watched soccer game on US television during May 14-28.
Think he might mean Billion, most games on sky are watched by more than 3 million, very poor fact checking.
If Fox advertised the game better the ratings would’ve been either better.
World Cup is about a week away- haven’t heard one radio ad from Fox and not much advertisement on Fox network.
Time to wake up that soccer is continuing to grow in viewership.
They won’t have to. It was a lame duck season for FOX’s final year of televising the UCL as the property and Kate Abdo moves to Turner Broadcasting in August.
Roberto. The article is about viewing figures in the USA only. This compares with 2017 stanley cup finals average of 4.7 mio. NBA finals of 29 mio, World Series of 18 mio. Remembering that the US games at the 2014 word cup were drawing over 30 mio in US TV viewership.