4 Ways to Improve the Premier League By Going Retro

Wayne Rooney, Howard Webb

This summer we’ve seen how several Premier League clubs have unveiled football kits for the new season that are inspired by retro designs from yesteryear. Manchester United, Tottenham Hotspur, Arsenal and West Ham United, just to name a few. But when you think about it, are clubs peddling retro to sell more than just football shirts? And if so, why stop there?

The reason retro sells is because it’s a proven winning formula, it’s hip, it harkens back to a time when the world was a better and safer place, and – most importantly of all – it sells. Plus, in many ways, it’s easier. For example, the design of Arsenal’s home jersey remained practically the same from 1933 to 1965. Sure, there were minimal changes in those years, but essentially the design stayed the same for 32 years. Nowadays, the Arsenal home shirt changes every two years or less. But after a while, whether it’s Arsenal or any other soccer team, you have to wonder how difficult it must be to create an original design when all you’re doing is essentially reinventing the wheel each time.

So rather than creating uninspiring new designs, it’s easier and better to go back in time and tap into what worked before. The same could apply for many other aspects of English football. Here are my suggestions of what else can be turned retro in the Premier League:

  1. Soccer boots/cleats. I’m getting a bit sick of the bright purple and orange boots as well as all of the other colors under the rainbow. What if Adidas could be a leader in boots again with a classy and retro black boot with it’s famous three white stripes along the side?
  2. Soccer balls. There is something beautiful about a classic design of a soccer ball. Take the Telstar, for example — the ball from the 1970 World Cup. Or the ball from the 1982 World Cup, the Tango. Just like the classic cleats, the two balls are from Adidas also.
  3. Stadiums. Take the majority of new stadiums built in the past decade and many of them look practically identical. And because they look like carbon copies of each other, the stadiums lack the original character that makes them feel unique. In the old days, you could see a quick snapshot of one stand and instantly tell whether it was Manchester City’s old Maine Road ground, Southampton’s Dell or one of many other unique stadiums in England. Not that they are the model to follow, but stadium designers need to consider the past and how unique the designs were when building grounds of the future. Even Arsenal has decided to rename parts of their Emirates Stadium after the old stands at Highbury to inject a bit of personality and familiarity into the ground. Other clubs should consider doing the same at their plastic stadiums.
  4. Safe standing. The Premier League and government doesn’t want it, but many supporters do. Returning to safe standing sections at football grounds would be a way to create better atmospheres in grounds, encourage singing and to generate a better overall experience for many fans. It’s a proven model in Germany where it’s used in many Bundesliga grounds. And it could work in England if only the authorities would give it a chance. Sadly, they probably see it as a slippery slope and a partial loss of control, so it may never happen. But we can dream.

It’s hard for football clubs to invent new things when reverting back to retro can be the easier solution. It may not necessarily be the best, but it’s often the safest bet.

What do you think? Do you like the return to retro? Are there certain things that clubs and supporters should go back to that are better than what they are today? Or is retro just a way for clubs to make more money? Share your opinion in the comments section below.

25+ Channels With Sports & News
  • Starting price: $33/mo. for fubo Latino Package
  • Watch Premier League, Liga MX, MLS & World Cup
  • Includes ESPN, FOX, Univision, TUDN and more
Favorite Leagues At The Best Price
  • Starting price: $7.99/mo. for Live TV Package
  • Watch Argentine league, Brasileirāo and Copa Libertadores
  • Includes beIN SPORTS, GolTV, TyC Sports and more
Many Sports & ESPN Originals
  • Price: $6.99/mo. (or get ESPN+, Hulu & Disney+ for $13.99/mo.)
  • Features LaLiga, Bundesliga, MLS, Copa del Rey & more
  • Also includes daily ESPN FC news & highlights show
Live TV, Soccer & Originals
  • Starting price: $4.99/mo.
  • Features Champions League, Serie A, Europa League & more
  • Includes CBS, Star Trek & CBS Sports HQ
175 Premier League Games & PL TV
  • Starting price: $4.99/mo. for Peacock Premium
  • Watch 175 exclusive EPL games per season
  • Includes Premier League TV channel plus movies, TV shows & more
Get All 3 And Save 30%
  • $13.99/mo. for ESPN+, Disney+ & Hulu
  • Includes Bundesliga, LaLiga, NHL & the home to UFC
  • Features Marvel, Star Wars + shows & movies for your entire family


  1. Football Boots July 26, 2010
  2. Jeff July 26, 2010
    • Jeff July 26, 2010
  3. MarkB July 26, 2010
  4. brn442 July 26, 2010
  5. Stacy Richardson July 26, 2010
  6. UpTheBlues July 26, 2010
  7. The Gentleman Masher July 26, 2010
    • Duke July 26, 2010
      • Jeff July 27, 2010
  8. Matt July 26, 2010
  9. bookmakers July 26, 2010
  10. Poker Rakeback July 26, 2010
    • Poker Rakeback July 26, 2010
      • cheese July 26, 2010
  11. IanCransonsKnees July 26, 2010
  12. Dave C July 26, 2010
  13. Dave C July 26, 2010
    • Poker Rakeback July 26, 2010
  14. CTBlues July 26, 2010
  15. Ben July 26, 2010
  16. spooks July 26, 2010
  17. Kevin Keegan July 26, 2010
  18. V July 26, 2010
  19. 50 July 27, 2010
  20. Gaz Hunt July 27, 2010

Leave a Reply

Translate »