Founded in 2005, World Soccer Talk is the voice of soccer fans, featuring daily news, analysis and opinion.

The website generates more than 2.0 million pageviews per month and features a readership that is primarily male, aged 18-34. World Soccer Talk offers advertisers a unique opportunity to market to a very loyal, affluent and intelligent base of diehard fans who eat, live and breathe soccer.

The website writers and editors have been interviewed and featured in The New York Times, Hispanic Market Weekly and the International Herald Tribune, as well as on air on BBC World, talkSport Radio, CBC and BBC Radio Five.

World Soccer Talk was named as one of the top 100 best soccer blogs by The Guardian newspaper. Plus, the website was named as both the Readers’ Choice and Editors’ Choice Award winner of the best Competition Website by the readers and editors of Soccerlens.

World Soccer Talk offers a variety of advertising opportunities to choose from – including banner advertising, native advertising, contests, sponsored posts, and audio or video spots on our soccer audio podcast and weekly video shows. World Soccer Talk’s podcast is the longest running soccer podcast in the world, providing soccer fans with news and opinion since 2006.

The World Soccer Talk Podcast is the number one most popular independent soccer podcast in the United States (source).

World Soccer Talk also has a large social media presence where 82,000+ soccer fans follow World Soccer Talk on Twitter. Plus, World Soccer Talk has 12,000+ Facebook fans, and 123,000+ Google Plus followers, in addition to an active presence on Instagram.

Targeting options are available to deliver your ad campaigns to the appropriate audience.

World Soccer Talk has two agencies for advertising sales. USA Today Sports Media Group handles advertising sales for US traffic, while Football Media handles traffic outside the United States.

For ad rate cards, competitive pricing and custom packages to meet your advertising needs, please contact or 561-247-GOAL (4625).


• Soccer is the second most popular sport in the United States among Americans aged 12-24 (Source: ESPN)
• Soccer fans are 20% more likely than the average American to have household incomes over $100,000, and 31% more likely to have children under 17 at home.
• Soccer is the most popular sport among Hispanic Americans aged 12-24.
• The sport of soccer is also increasingly popular among Americans aged 6-17. 11% of the TV audience who watch Premier League soccer on NBCSN are kids 6-17, compared to only 4.6% of World Series audience, 9.4% of NBA Conference Finals audience and 9% of NHL Conference Finals. (Source: Wall Street Journal)

Some of the major brands who have trusted their campaigns with World Soccer Talk include:

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