ESPN has launched a series of ads on their network to promote their coverage of the upcoming Euro 2008 tournament. The TV ads feature Germany, Spain, Portugal, Greece and Italy. My personal favorite is the Portugese one, but each of them is well done.
So far, ESPN hasn’t made a wrong move in their preparation for their live TV coverage of Euro 2008. The network has announced that the vast majority of Euro 2008 matches will be shown in HD. Plus, in the buildup to Euro 2008, ESPN Classic will be showing the European Championship finals from 1972 onwards each night from May 26 to June 5. Bravo ESPN (seriously).