Attendance is one of the most significant metrics used to gauge the growth of soccer in the United States. Bigger crowds mean more eyeballs and more money. That, in theory, leads back to more sizeable crowds until it becomes a self-sustaining cycle. In 2023, it was a remarkable year for many reasons, namely the introduction […]

When it comes to soccer in the United States, neither the USMNT nor the USWNT is America's Team. That title belongs to Mexico. The attendance at Mexico games in the US for 2023 dwarfs both that of the USMNT and the USWNT. This year was no different. In 2023, Mexico averaged an attendance of 52,337 […]

Now that the United States Women's National Team (USWNT) has completed all of its games for the 2023 calendar year, it's time to look at how the USWNT 2023 attendance did. In 2023, the USWNT averaged an attendance of 17,961. That came throughout 12 home games in friendlies and the She Believes Cup. Averaging just […]

When Liverpool hosts Manchester United next weekend, Anfield will break its Premier League attendance record with the renovated Anfield Road Stand. Liverpool has spent over $100 million to renovate the stands on the northeast end of the ground. In total, Liverpool is expecting 57,000 fans at Anfield when the Reds welcome the Red Devils. Most […]

Helped by big crowds for games against Mexico on US soil, the average attendance for the United States men's national team (USMNT) home matches in 2023 was the best since 2017. USMNT average attendance climbed from 29,400 in 2017 to 29,578 in 2023. Still, attendances for US Soccer men's games still have a long way […]

Liga MX sides Chivas de Guadalajara and Club America played a friendly at the Rose Bowl in Los Angeles that broke an attendance record for soccer. While not an official competition, the game brought in over 84,000 spectators to the hallowed ground. That is the most attendees for a game involving two Mexican clubs on […]

The United Soccer Leagues – operators of the United States' only men's second division (USL Championship) and one of its three third division leagues (USL League One) – are on pace for record-breaking crowd numbers in 2023. Attendance is up in both USL circuits as the season winds down. Coming off COVID which dramatically affected […]

The Gunners were back in the USA last month, embarking on a three-match tour that spanned three different competitions. The summer friendlies for Arsenal included being the opposition in the MLS All-Star Game, the Soccer Champions Tour, and a one-off game versus Premier League rivals Manchester United in New York. While the club drew the […]

Spanish giants FC Barcelona returned to America this summer, taking part in the Soccer Champions Tour as a headlining participant. And as usual, the legendary Catalan club was very effective at getting fans through the gates. FC Barcelona pulled some of the largest crowds for soccer in the USA to date in 2023. Originally the […]

Over the span of nine days this summer, Manchester United undertook a US tour, playing four matches across the country. One game was played as part of the Soccer Champions Tour, with the rest as one-off matches in New York, Las Vegas, and San Diego. United have always been one of the most popular overseas […]

When Real Madrid comes to town, soccer fans turn up in droves to see them in person. And their 2023 tour of the USA as part of the Soccer Champions Tour was no different. Los Blancos were the biggest attraction of the summer, as Real Madrid sold more tickets than any club from overseas. Even […]

The last few months have been a smorgasbord of soccer for fans in the USA. Multiple competitions and friendly events have taken place across the country, featuring national teams, domestic clubs, and huge names from Europe. But, based on our reporting, what was it about European friendlies to be the most popular this summer based […]

The year 2023 saw yet another spin on the American summer soccer friendly, as the Soccer Champions Tour debuted. The event featured six clubs playing at eight venues in six markets across the country. Some massive clubs took part, but did the fans turn out? Here's a look at the attendance for the Soccer Champions […]

Major League Soccer and Liga MX have made a big deal about the new and improved Leagues Cup in 2023. The expanded event is no longer a glorified series of friendlies. Instead, it now features every MLS and Liga MX club, and has spots in the following year's CONCACAF Champions Cup up for grabs. But […]

The White House will establish a new task force to help ease concerns of foreign soccer fans entering the United States at the 2026 World Cup. Millions of people are expected to flock Stateside for the future tournament. While the competition is still three years away, government officials are taking a proactive approach to the […]