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Tag Archives: tennis

Who is the target demo for MLS?

Posted on by Mitch Howard

Who is the real target demographic of professional soccer in the U.S.? Is it Soccer Moms?  Is it Soccer players?  Is it Latino people? Sure, Soccer Moms, Latinos and Soccer players make up some of the peripheral targets, but who makes up the … Continue reading

How Soccer Can Learn A Lot From Tennis

Posted on by Christopher Harris

It’s been years since I last watched a Wimbledon men’s singles tennis final on TV. By luck, it was one of the most extraordinary finals ever as Rafael Nadal narrowly defeated Roger Federer in five sets. As a sports fan … Continue reading