It’s been several weeks since I’ve shared the Nielsen Ratings with you for the latest Premier League games televised live on ESPN2, so there’s plenty of news to cover.
Overall, what is very evident is that the 10am ET timeslot on ESPN2 garners much higher ratings than the 7:45am ET one. Some of you will say “Of course,” especially those of you on the west coast, but out of the top five ratings ESPN2 has seen this season, three of the games have been in the Saturday 10am ET timeslot.
I’ve highlighted the new ratings that haven’t been shared thus far in yellow. Here are the viewing figures for August 2009 to February 2010:
Reviewing the above numbers, the viewing figures for Sunderland against Stoke was atrocious despite being on a Monday afternoon when most people are working.
The big surprise for me was how well the Fulham against Aston Villa match did especially since both teams are not in the Big Four.
What, for you, are some of the interesting observations you see? Click the comments link below to share your feedback.
By the way, if anyone is interested in slicing the data to analyze the information and see what other things we can learn (such as a timeline since the season began with a line chart showing the rise and fall of the TV ratings), please contact me at thegaffer[at]epltalk[dot]com and I’ll send you the spreadsheet.