Random Thoughts Watching the EPL On U.S. TV
1. Does anyone watch Super Saturday+ anymore? Nothing against Nick Webster and Keith Costigan, but after watching 10 hours of Premiership soccer on a Saturday (from the early game on Setanta all the way through to the end of the tape-delayed match at 5:15pm on Fox), can anyone stomach any more soccer coverage? I still think the concept of Super Saturday+ is good except that the time the show is played is wrong, and the format of the program could be improved to make it more of a must-see program.
Personally, I don’t appreciate this trick to get the viewer’s attention to turn away from the match. It’s way too distracting. I have no problem with Fox displaying these crawls at the bottom of the screen as they need to find ways to make money, but what I do oppose is trying to trick the viewer into thinking that it’s real breaking news (i.e. soccer scores, or a major development from a match, etc). Fox and World Soccer Shop doesn’t need to resort to these measures to get fans to read the crawls. We all know they’re there, and if we’re interested in purchasing something, we know that World Soccer Shop is there for us to consider.
And it gets worse. While watching the Spurs against Watford match, Fox used a similar technique in the crawl, this time for Soccer.com where they flashed the word “ALERT!” a few times to catch the attention of the viewer. Please Fox refrain from using these techniques. It cheapens the advertising and viewer experience.