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Stan Kroenke Invests in Arsenal.com

stan kroenke Stan Kroenke Invests in Arsenal.comIn the past few years, American owners have taken over Manchester United, Aston Villa, Liverpool and Derby County. Now Stan Kroenke may be starting a new trend by being the first American businessman to invest in a Premier League club’s website, Arsenal.com.

The Colorado Rapids owner has purchased a 50% stake in Arsenal Broadband Limited for $45.4 million. Kroenke bought his stake from ITV, which is abandoning its business in football assets.

Sports tycoon Kroenke hasn’t been shy about his intentions to invest in Arsenal. The American currently owns 12% of Arsenal, while Russian billionaire Alisher Usmanov and a partner own around 24%. The Arsenal board, meanwhile, has more than a 40% stake in the club.

Kroenke’s investment in Arsenal Broadband Limited is probably more of a power-play than a desire to generate profits with Arsenal.com As of March 29th, Arsenal.com was the fifth most visited football website in the United Kingdom.

The plot at the Emirates Stadium continues to see which foreign investor will eventually take control of the club, which despite the claims from the Arsenal board, is inevitable.


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About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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