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Chivas USA Add Shirt Sponsor

Chivas Shirt 761245 Chivas USA Add Shirt Sponsor Ante Razov and Claudio Suarez model the new jersey with a Comex executive between the two Chivas USA stars/Photo from MLSnet

Chivas USA today became the fourth MLS Club to add a sponsor to front of its jersey. Mexican paint manufacturer Comex is the new shirt sponsor for the “goats” from Los Angeles. Prior to this season MLS clubs wore league mandated sponsors on the back of the jersey underneath the player numbers. For example DC United wore a Sierra Mist advertisement, LA Galaxy wore a Budweiser advertisement and New England wore a Pepsi ad on the back of their jerseys. This year LA Galaxy signed a long term deal with Herblife to have its name on the front of the Galaxy shirts and now three other MLS clubs have followed suit.

This entry was posted in Chivas USA, Leagues: Major League Soccer, Shirt Sponsors.. Bookmark the permalink.

About Kartik Krishnaiyer

A lifelong lover of soccer, the beautiful game, he served from January 2010 until May 2013 as the Director of Communications and Public Relations for the North American Soccer League (NASL). Raised on the Fort Lauderdale Strikers of the old NASL, Krishnaiyer previously hosted the American Soccer Show on the Champions Soccer Radio Network, the Major League Soccer Talk podcast and the EPL Talk Podcast. His soccer writing has been featured by several media outlets including The Guardian and The Telegraph. He is the author of the book Blue With Envy about Manchester City FC.
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2 Responses to Chivas USA Add Shirt Sponsor

  1. ya …. it will look nice…

  2. Soccer uniforms as a form of advertisement for the sponsors..well, this is quite cost effective and on the marketing side this is really unique..

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