Category: TV Ratings

Most-watched soccer games on US TV for March 10-15, 2020

Atlético Madrid’s extra time victory over Liverpool in the second Leg of the UEFA Champions League Round of 16 averaged a combined 980,000 viewers across TNT and Univision’s networks, making it the most-watched Champions League match on American television since the 2019 final. Overall, viewership for the round was down 18% on English-language television, and down 5% from FS1’s final year of coverage in 2018. On the Spanish-language side, Univision’s networks averaged 395,167, also down about 18% from 2019. Univision’s coverage of the first legs of the CONCACAF Champions League quarterfinals averaged 333,000 average viewers, peaking at 522,000 for Atlanta ... Read more

Most-watched soccer games on US TV for March 2-9, 2020

Last Sunday’s Manchester Derby averaged 1.7 million viewers on NBC and Telemundo, making it the most-watched Premier League match on American television of all time and the most-watched soccer match on American television in 2020. This brings the average audience for Premier League matches on NBC up to 823,040 during the 2019-2020 season thus far. Univision also saw a viewership high last weekend, averaging 1.5 million viewers for Club América’s match against Pumas last Friday night. It is the largest audience for a non-SuperClásico Liga MX match since 2017, and the second most-watched soccer match on American television so far ... Read more

Man United-Man City breaks record for most-watched Premier League game ever on US TV

Sunday’s broadcast of Manchester United versus Manchester City broke the record for the most-watched Premier League game of all time on US television, averaging 1.76 million viewers across NBC, Telemundo and NBC Sports Digital. The first Manchester derby of 2020 averaged 1.33 million on NBC, while Telemundo’s broadcast of the game in Spanish-language averaged 366,000 viewers. Across NBC Sports Digital streaming platforms, United’s 2-0 win over City added 56,000 viewers. Telemundo’s viewing figure for Man United against Man City ranked as the third most-watched Premier League game so far this season on Spanish-language TV, behind Liverpool-Man City on Nov. 10 ... Read more

Most-watched soccer games on US TV for February 25-March 1, 2020

MLS returned last week with some strong numbers across the board. Early Saturday afternoon, a network season-opener record 505,000 viewers tuned in to Univision and TUDN to witness Javier “Chicharito” Hernández’s debut with the Los Angeles Galaxy in Houston. A few hours later on Saturday, Nashville SC made their MLS debut against Atlanta United before a state record-breaking home crowd of 59,069. The match was also broadcast on the FOX network to a television audience of 756,000, the largest audience for an opening round MLS match in at least a decade. ESPN’s opening weekend MLS doubleheader averaged 387,000 viewers, up ... Read more

beIN SPORTS delivers over 940,000 viewers for el Clásico on US TV

Viewing numbers for last weekend’s el Clásico on U.S. television reached their highest number in several years, according to Nielsen Media Research. Sunday’s el Clásico broadcast on beIN SPORTS and beIN SPORTS en Español averaged 941,418 viewers — the most since 2017 when the channels were available via Comcast xFinity and DIRECTV. On the English-language channel, beIN SPORTS averaged 236,418 viewers, while beIN SPORTS en Español averaged 705,000 viewers. Real Madrid’s 2-0 win against Barcelona was televised on Sunday from 3-5PM ET. In English, beIN SPORTS featured studio shows with Hope Solo, George D. Metellus, Thomas Rongen, and Gary Bailey while ... Read more

Opening weekend MLS TV ratings climb due to Chicharito, Beckham and primetime effect

If you’re MLS, how do you make sure that the opening weekend of games have greater TV rating numbers than last season’s opening weekend? You put a game on FOX in primetime and you sign Mexican star Javier Hernandez. Enticed by the prospect of a brand-new expansion team playing at home against the most exciting team in Major League Soccer, televising Nashville versus Atlanta on FOX in primetime made perfect sense, and was bound to generate a lot of interest. In another smart marketing move, MLS scheduled the debut game for Mexican star Chicharito live on the over-the-air Univision network, ... Read more

Most-watched soccer games on US TV for February 18-24, 2020

TNT’s first two UEFA Champions League broadcasts of 2020 were down 22% from comparable matches in 2019. The network’s two opening broadcasts saw Atlético Madrid hosting Liverpool and Tottenham Hotspur host RB Leipzig. These matches averaged just 282,500 viewers on TNT. On the Spanish-language side, UniMás, Galavision and TUDN combined for an audience of 347,500 viewers in the same window. LaLiga ratings took a slight dip on beIN SPORTS last weekend, down from 99,943 average viewers across nine matches to 75,020 viewers across an equal number of matches this past weekend. Peak viewership for the league also saw a pretty ... Read more

Most-watched soccer games on US TV for February 11-17, 2020

Premier League on NBC viewership jumped over 53% last week when Liverpool returned to the airwaves for the second time in 2020 as they earned a 1-0 victory over Norwich, bringing the average viewership for the Premier League on NBC up to 878,400 in 2020. Over in Spain, Real Madrid and Barcelona both drew beIN SPORTS’ largest audiences last week. Real Madrid’s draw with Celta Vigo was beIN’s most watched game in both English and Spanish, combining for 363,837 viewers on Sunday, the largest audience for a soccer match on beIN SPORTS’ networks in 2020. With approximately 122,000 fewer viewers ... Read more