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NBC Sports honored at US Embassy in London in recognition for EPL growth in US

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NBC Sports Group was recognized today at the US Embassy in London at an event celebrating the growth of the Premier League in the United States.

The event, held at Winfield House, the residence of Ambassador Matthew Barzun, celebrated the growth of the Premier League in the United States, highlighted by NBC Sports Group’s coverage and promotion of the league.

Attendees included Premier League executive chairman Richard Scudamore, Arsenal manager Arsene Wenger, and NBC Sports Group’s U.K.-based Premier League announce team of Arlo White, Lee Dixon and Graeme Le Saux.

“We are honored to represent NBC Sports inside the hallowed halls of Winfield House,” said White, who moderated a Q&A at the event. “We thoroughly enjoy bringing the excitement of the Premier League to fans in the United States, and are thrilled that we are playing a prominent role in growing the game stateside.”

Los Angeles Rams owner (and Arsenal majority shareholder) Stan Kroenke and NY Giants owner Steve Tisch (their respective NFL teams play Sunday at Twickenham stadium) also attended.

SEE MORE: Schedule of Premier League games on US TV and streaming

NBC Sports Group has been the exclusive U.S. home of the Premier League since August 2013, featuring unprecedented live television and digital coverage of all 380 matches each season, unmatched presentation and analysis from the gantry and in-studio, thousands of hours of multi-platform shoulder programming, including ground-breaking behind-the-scenes documentaries, and robust marketing and promotional campaigns.

NBC Sports Group’s presentation of the Premier League has reached nearly 30 million American viewers in each of its three full seasons as the league’s exclusive U.S. home – more than double the U.S. audience in any year prior.

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13 Comments

13 Comments

  1. brn442

    October 21, 2016 at 11:49 am

    What did Fox get? I wonder.

  2. Landon

    October 21, 2016 at 10:56 am

    YYYYAAAAAAYYYY Eursosnobtalk.com is back!! For the record NBC never said “lack of interest” Fox made a better offer. Show me the article where they said that. Wait you cant. Youre just as bad as the rest of them except you’re actually a Brit and the rest are wana be’s. The TV ratings are blowing it out of the water either for the EPL and the disparity is not that large. I hope Trump gets elected and forces all you wana be euro posers move to England and live in that sh*t hole.

    • Christopher Harris

      October 21, 2016 at 12:29 pm

      NBC Sports declined to bid on MLS TV rights for 2015-2022. There was no bidding war. That’s public knowledge.

      • Landon

        October 21, 2016 at 2:20 pm

        They did bid and they also said they still felt NBC was the best place for MLS…This is from SBD that indicates they did bid unlike you who continually spouts out BS on this site and has been called out for it before…kind of like the new EPL deal that this site reported went to ESPN.

        “NBC Sports Group put out a statement announcing that it was pulling out of the bidding process. Stevenson said he continued to engage NBC after that point, but the Comcast-owned network was not a serious threat to retain the rights.”

        • Christopher Harris

          October 21, 2016 at 2:49 pm

          Landon / Joe / Tim — or whatever fake name you decide to use today, NBC Sports in 2014 pulled out of discussions regarding MLS TV rights for 2015 through 2022 (see Goal.com’s story about it at http://www.goal.com/en-us/news/1110/major-league-soccer/2014/01/09/4532860/sources-nbc-sports-group-not-part-of-next-mls-tv-deal). They left FOX Sports, Univision and ESPN to do a combined deal.

          My sources at NBC Sports informed me that they weren’t interested in bidding due to the poor TV viewing figures and the amount of money that MLS/USSF was expecting.

          Lastly, I never reported that ESPN acquired the EPL deal. I reported that they, along with FOX Sports, Discovery and Univision, were on the verge of finalizing a deal, but NBC Sports beat them to it.

  3. blecht

    October 21, 2016 at 7:47 am

    lol who cares
    soccer BLOWS
    goddamn commie sport for losers

  4. Sssssvvv

    October 20, 2016 at 8:41 pm

    Why would they invest in a sub par product nobody is interested in? They already tried and nobody watched and nobody is watching on espn or fs1, usually businesses go off facts not emotions, sorry sporting kc vs jordan morris team will never pull in big ratings no matter what suspect journalist on social media or pundits being paid by those networks say. I know accents blah blah, euro blah blah is the reply people will have.

    • Kei

      October 20, 2016 at 10:09 pm

      Americans love the free market until people discover that there are better products on display beyond these borders. Then it’s becomes all about guilt trips and Gadsden flags…

  5. SilverRey

    October 20, 2016 at 6:20 pm

    If only they would invest that time/money into MLS….

    • Christopher Harris

      October 20, 2016 at 7:57 pm

      They invested the time and money into MLS for the 2012 through 2014 seasons, but the ratings were very disappointing, so NBC Sports decided not to continue with MLS due to the soccer fans’ lack of interest in the league.

    • Kei

      October 20, 2016 at 10:04 pm

      They did for a couple years, before deciding that there was way better value in broadcasting EPL games. A few years and millions of viewers later, they haven’t looked back — and they’ve even set the standard by which American soccer broadcasting will be forever judged.

      Free market and consumer decisions at work, ladies and gents. America. Y’all claim it’s great, don’t you?

    • Saints Fan

      October 21, 2016 at 1:59 pm

      I think a few US TV companies have tried but all have failed to get any decent ratings for the MLS.

      I don’t think it’s the quality of the game itself. The ratings struggle because usually the games are up against more established US sports that are on at the same time. It’s hard for the MLS to be the only game in town on any given weekend.

      English soccer doesn’t suffer this fate as there is often no other live sport on in early the morning.

      • Kei

        October 21, 2016 at 4:47 pm

        So rather than take football and baseball head-on, MLS should move all its best and biggest matchups to that lucrative Saturday 7:30am time slot. Maybe then those games’ll get the kind of viewership that the league is hoping to get.

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