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New York City FC Unveils Debut Home Shirt

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New York City FC has unveiled its home shirt for its debut MLS season. And other than having a NYCFC crest and a design by adidas instead of Nike, it makes the team look like Manchester City in disguise.

The shirt features a sky blue color and white rounded-collar as well as white trim. The only significant differences between the NYCFC and Manchester City shirts are the MLS logos on the sleeve, the NYCFC crest and the adidas logo. Even the shirt sponsor is the same for both clubs (Etihad Airways).

If Manchester City didn’t exist, the shirt — by itself — is a clean, sleek design that features white shorts and white socks to complete an aesthetically pleasing kit.

However, a team’s shirt is the identity of the club. And even though the club is owned by Manchester City and the New York Yankees, the organization’s decision to marry itself so closely to the look-and-feel of Manchester City is a unwise decision. The team needs to create its own identity, so that when people think of NYCFC, they don’t automatically think of Manchester City FC — for good or bad.

By approving the design of a soccer kit that screams Manchester City, the club automatically disenfranchises supporters in the Big Apple who may have a favorite second team of Manchester United, Chelsea, Arsenal or another big Premier League club. Plus, and more importantly, it reduces New York City FC to feeling like a second-rate team — a club that is an orphan or product of Manchester City.

If Manchester City wants to expand its global reach and win over new fans, buying teams to wear kits that mimic the parent club is not the path to take. Neither is playing at a baseball stadium for the foreseeable future, but that’s another story.

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H/T Leaked photos @hudsonriverblue.

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11 Comments

11 Comments

  1. CTBlues

    November 14, 2014 at 11:53 am

    One thing that is going to be funny is the NJRB fans are going to make fun of NYC for having the same kit as ManCity when the 4 Redbull soccer teams around the world wear the same kit as well.

  2. Brn442

    November 13, 2014 at 10:44 pm

    Well said Chris. They could have given NYCFC it’s own identity whilst paying a much more subtle ode to its parent club. Shame.

  3. CTBlues

    November 13, 2014 at 8:06 pm

    Add the 3 Adidas strips to the sleeves and you get last years home kit for Man City and Melbourne’s home shirt is last year’s ManCity away kit.

  4. Dan Holmes

    November 13, 2014 at 7:47 pm

    I think they are classic in design but overall a little disappointing. I am not a fan of copying other clubs and this is much too similar to Man City. And I have never been a fan of sky/baby blue. I really dont like that shade of blue at all. I think they could have done much better here but I get why ended up with this design.

  5. Ardwickian

    November 13, 2014 at 5:26 pm

    Love it!!and if the downer is that it keeps stretford away its marketing genius.

  6. Mysterious J

    November 13, 2014 at 3:54 pm

    Rare occasion where I see eye to eye with Christopher Harris…it is like this league is determined to repeat the whole Chivas USA debacle.

  7. CTBlues

    November 13, 2014 at 12:45 pm

    My friend had a good idea how about buy a custom Yankees home jersey and put Lampard and 8 on the back. It would be better than buying a ManCity jersey.

    The home shirt should have been navy with orange and white accents.

  8. Aram

    November 13, 2014 at 12:41 pm

    But as Christopher Harris says here, in a vacuum it’s a very nice-looking shirt.

    • Awful Awful Knight

      November 13, 2014 at 1:17 pm

      …until you open up the vacuum and empty the bag and someone asks “who left their Manchester City shirt on the floor to be sucked up by the vacuum?”

  9. Kevin

    November 13, 2014 at 11:45 am

    Echoes of the “little brother club” a la Chivas USA.

    Bad decision to mimic Manchester City.

  10. Dave

    November 13, 2014 at 11:24 am

    Brutal choice here. I will be a NYCFC fan, but will certainly not wear a shirt that is easily confused with an MCFC one. The Tottenham fan in me just won’t allow it.

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