NBC’s live coverage of the South Wales derby between Swansea City and Cardiff City posted the network’s best overnight rating of the 2013/14 Premier League season thus far, with a 1.0 overnight rating.
The 1.0 metered rating beat the previous record overnight rating, which was 0.79 for Arsenal against Liverpool that was played on November 2, 2013. For that match, an average of 991,000 viewers watched the game, so the number for the Swansea-Cardiff game is expected to surpass one million viewers. But the national rating and viewership numbers won’t be known until later this week.
The South Wales derby between Swansea and Cardiff benefited from a few factors: (1) Most importantly, the game was anchored by NBC’s coverage of the Winter Olympics, so viewers who were watching the coverage from Sochi earlier in the day may have stay tuned to the Premier League game, which was then followed by more coverage from Sochi. (2) The sacking of Michael Laudrup earlier in the week made this a more fascinating than usual match to watch. And (3), many soccer fans — even if their clubs are not involved — love watching derbies, particularly a heated one between Swansea and Cardiff, which is fueled by so much passion, hatred and tension. The first half match may have been nervy, but those viewers who watched the second half will have enjoyed seeing Swansea’s three goals against the Bluebirds.
25+ Channels With Sports & News
- Starting price: $33/mo. for fubo Latino Package
- Watch Premier League, Liga MX, MLS & World Cup
- Includes ESPN, FOX, Univision, TUDN and more
Favorite Leagues At The Best Price
- Starting price: $7.99/mo. for Live TV Package
- Watch Argentine league, Brasileirāo and Copa Libertadores
- Includes beIN SPORTS, GolTV, TyC Sports and more
Many Sports & ESPN Originals
- Price: $6.99/mo. (or get ESPN+, Hulu & Disney+ for $13.99/mo.)
- Features LaLiga, Bundesliga, MLS, Copa del Rey & more
- Also includes daily ESPN FC news & highlights show
Live TV, Soccer & Originals
- Starting price: $4.99/mo.
- Features Champions League, Serie A, Europa League & more
- Includes CBS, Star Trek & CBS Sports HQ
175 Premier League Games & PL TV
- Starting price: $4.99/mo. for Peacock Premium
- Watch 175 exclusive EPL games per season
- Includes Premier League TV channel plus movies, TV shows & more
Get All 3 And Save 30%
- $13.99/mo. for ESPN+, Disney+ & Hulu
- Includes Bundesliga, LaLiga, NHL & the home to UFC
- Features Marvel, Star Wars + shows & movies for your entire family