Connect with us


Intel Signs Innovative Sponsorship Deal With FC Barcelona to Advertise On Inside of Shirt: Daily Soccer Report

Intel has signed an innovative sponsorship deal with Barcelona to advertise the Intel logo on the inside of the shirt.

Under the new deal, Intel becomes Barcelona’s official tech sponsor and will “will help FC Barcelona to become one of the most technologically advanced clubs in the world,” according to a report on the FC Barcelona club website.

Barcelona will wear the new shirt for the first time, with the Intel logo on the inside of the jersey, during Saturday’s match against Villarreal.

Here are today’s world soccer news headlines:

La Liga

Premier League

International soccer

Football League

UEFA Champions League & Europa League

The Daily Soccer Report is your morning guide to the latest world soccer news headlines, so you don’t have to spend an hour or more scanning the Internet. We do all the work for you. Read The Daily Soccer Report on World Soccer Talk every morning to stay on top of all the news that matters.

200+ Channels With Sports & News
  • Starting price: $33/mo. for fubo Latino Package
  • Watch Premier League, World Cup, Euro 2024 & more
  • Includes NBC, USA, FOX, ESPN, CBSSN & more
Live & On Demand TV Streaming
  • Price: $35/mo. for Sling Blue
  • Watch Premier League, World Cup & MLS
  • Includes USA, NBC, FOX, FS1 + more
Many Sports & ESPN Originals
  • Price: $6.99/mo. (or get ESPN+, Hulu & Disney+ for $13.99/mo.)
  • Features Bundesliga, LaLiga, Championship, & more
  • Also includes daily ESPN FC news & highlights show
2,000+ soccer games per year
  • Price: $4.99/mo
  • Features Champions League, Serie A, Europa League & NWSL
  • Includes CBS, Star Trek & CBS Sports HQ
175 Premier League Games & PL TV
  • Starting price: $4.99/mo. for Peacock Premium
  • Watch 175 exclusive EPL games per season
  • Includes Premier League TV channel plus movies, TV shows & more



  1. Frill Artist

    December 12, 2013 at 11:17 am

    What a waste of money. How many people are going to see a logo inside a shirt? I guess on the rare moment when one player takes off his shirt after a game.

    • KapUSMC

      December 12, 2013 at 12:46 pm

      I would guess this is predominantly for the visibility of replica shirt sales, since they can’t have any more exterior sponsors and they sell a little over a million replicas annually. But still…. Yea, what a waste of money. But hey, it will probably throw an extra buck or two on the already lofty price for a replica.

      • Velija

        December 12, 2013 at 3:31 pm

        They arent spending money on the shirt sponsor, this was sort of a fun thing realizing hey our slogan is “intel Inside” we can put it on the inside of the shirt. Originally they werent going to print the name anywhere it was just going to show up on adboards and their website, the main reason for this is to combine the technology with the club, probably bringing in a better network inside the stadium and what not.

Leave a Reply

Your email address will not be published.

More in Barcelona

Translate »