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Wigan Athletic Home Jersey for 2010-11 Season: Photo

Wigan Athletic has launched their new home jersey for the 2010-11 season. And they’ve done it again. Whenever you feel that soccer shirt designs are getting better across the league, you can always rely on Wigan Athletic to bring you back down to earth again with a shirt design that is abysmally poor.

Historically, Wigan has consistently produced some of the worst football shirt designs in the Premier League. Chairman Dave Whelan often seems willing to have his club experiment by giving the job to a shirt manufacturer who is not well known for producing quality soccer shirts. In the past, that has included Vandanel, Champion, JJB, Matchwinner, Eigreen, Hobott, JSW and New Balance. Arguably their last shirt that featured a decent design was the one created in 2000 when Adidas designed the shirt. Ten years is a long time in the football wastelands.

So, it’s no surprise that this season, Wigan has unveiled another interesting shirt manufacturer. It’s a company called MiFit. No, not Wii Fit, but MiFit. The shirt features the mid-blue color and also a white stripe that runs down the left side of the shirt. That stripe also runs down the shorts. The sleeves feature a gold trim, but the way they’re designed it looks like they’re an afterthought that were sewn on the shirt.

Good news or bad news for Wigan supporters. Mifit has a two year contract with the club, so you can expect to see them producing next season’s shirt, too. In the meantime, we look forward with great anticipation of what the away jersey for this upcoming season will look like.

What are your thoughts about the new shirt design? Share your opinions in the comments section below.

For the largest selection of Premier League shirts for all 20 clubs, visit the EPL Talk Shop.

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  1. Victor

    November 11, 2010 at 4:00 pm

    well i find the this jersey pretty good. I would wear it even thought i don’t go for them. i like it

  2. Coach

    August 23, 2010 at 6:50 am

    Wikipedia tells me it’s going to be predominantly black with yellow lines at the sleeve joins… who knows what info they have and whether it’s accurate, but as long as it doesn’t remind me of a highlighter marker, I’ll be happy.

    No highlights for us yet this year…

    *makes praying gesture with hands*

    Please God, give us a goal this weekend.

  3. Manghat

    August 7, 2010 at 9:37 am

    Surely you have to judge a shirt off more than just the company that designed it? The 2000 Adidas kit you mentioned was far more ugly than this one, but it seems that because it is a well known kit designer, it automatically always produces good kits. Take the horrific United home shirt from this season, produced by none other than Nike! I quite like this kit, although not as much as the Umbro or Champion kits from a few years ago, I still think it’s a “grower” and am now hoping that the away kit isn’t fluorescent orange.

  4. dale

    August 5, 2010 at 4:28 pm

    hwo can you say this shirt is poor!!! its the best weve had for a couple of years now! its not bland or cheap, its an improvement on last years and by the way did i hear a hammers fan calling US a two bob club? how much debt wher you/ are you in? and how much are we in err none! n this site say our best shirt was in 2000 by addidas! have you googled that shirt? its green and horrible sort yourself out sone

  5. Jonny Tan

    July 22, 2010 at 3:32 pm

    It could be a lot worse. The picture of Boselli wearing it looks better because is better lighting and shows the shorts which match well with it…

  6. Mac

    July 21, 2010 at 9:55 pm

    Don’t think it’s too bad…actually an improvement from last year

  7. vinnie

    July 21, 2010 at 8:08 pm

    as much as I find Wigan’s jersey consistently ugly, why did you make it sound as if the clubs have a say in their jersey design? or do they? please correct me if i’m wrong.

    • The Gaffer

      July 21, 2010 at 8:13 pm

      Vinnie, usually the shirt designer will create a few different choices to choose from. But before they do, the designer usually listens to feedback from the club and sometimes its supporter’s groups.

      The Gaffer

      • vinnie

        July 22, 2010 at 7:06 pm

        you learn something new everyday, cheers mate

      • Mike

        July 24, 2010 at 9:17 pm

        Well they can’t have involved any supporters on this as I’m sure any Latics fan would want proper blue & white stripes. This is awful.

        Your article is overly harsh though – the Champion kit was nice and the 07/08 Umbro one, whilst not great, was the same design they did for a number of clubs.

        I do wish Whelan would let us have Adidas back or something though, am quite bored now of the poor quality rubbish designs from random manufacturers. The patched-on 188 logo is awful too!

  8. Erich B.

    July 21, 2010 at 1:22 pm

    My expectations for Wigan’s kit was so low that this really isn’t that bad. Really interested to see what their away kit will look like. It can’t be any worse than last year’s bright orange kit, can it?

    • The Gaffer

      July 21, 2010 at 1:24 pm

      Rumor has it that the away kit is identical to the Spain home shirt. Wigan picked the second-place World Cup team, so they’re trying to make it one better this season.

      The Gaffer

  9. Matt

    July 21, 2010 at 11:25 am



  10. Hammerin'Man

    July 21, 2010 at 10:49 am

    Two bob shirt for a two bob club.

  11. Jean-Christian

    July 21, 2010 at 10:39 am

    I find this rather nice, actually. It’s certainly better than several other teams’ new kits (Fulham, Spurs, Villa, West Brom, Man U and Chelsea away).

  12. Paul

    July 21, 2010 at 7:38 am

    I don’t think your comments can be taken too seriously especially after reading your gushing review of the new Spurs kit.

    • KEvin_Amold

      July 21, 2010 at 10:19 am

      The new White spurs kit is great. Sorry you don’t like it.

      I kind of like this wigan one but I wish there was only a solid white stripe down the crest, rather than the blue line/white trim that they put on there.

  13. updayids

    July 21, 2010 at 6:53 am

    What is it about the gold trim that makes you think it was an afterthought?

    • The Gaffer

      July 21, 2010 at 7:08 am

      It’s not so much the gold trim itself, but the entire sleeve looks like it has been patched on the shirt as an afterthought. Maybe that’s because the sleeve looks raised in the photo?

      The Gaffer

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