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Tag Archives: professional

Who is the target demo for MLS?

Posted on by Mitch Howard

Who is the real target demographic of professional soccer in the U.S.? Is it Soccer Moms?  Is it Soccer players?  Is it Latino people? Sure, Soccer Moms, Latinos and Soccer players make up some of the peripheral targets, but who makes up the … Continue reading

Pushing Women’s Pro Soccer in the Right Direction

Posted on by Mitch Howard

The whole business enterprise of women’s professional soccer is an enigma.  It is hard to figure out why the soccer braintrust with MLS has not already put a women’s league together.  It would seem that a women’s league would be … Continue reading