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Who is the target demo for MLS?

Who is the real target demographic of professional soccer in the U.S.? Is it Soccer Moms?  Is it Soccer players?  Is it Latino people? Sure, Soccer Moms, Latinos and Soccer players make up some of the peripheral targets, but who makes up the core target? One U.S. pro soccer fan thinks he’s the core […]

What's Rising

Next U.S. TV Contract for Premiership: "$20 Million"

Oliver Tse, the creator of SoccerTV.com, wrote a revealing response to the Paul Gardner article I commented on the other day. In Tse’s article, he mentions many of the same thoughts I had (in that it’s unfair to evaluate the Premiership based on just the matches that Fox Soccer Channel […]

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Arsenal and Tottenham have halted their race for Roma’s Alessandro Florenzi

Things are heating up in North London between Arsenal and Tottenham, with last weekend’s results leaving Spurs only two points behind the rival Gunners, who sit in fourth place in the English Premier League. But it is not just on the pitch where the competition is picking up. Both teams […]