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Who is the target demo for MLS?

Who is the real target demographic of professional soccer in the U.S.? Is it Soccer Moms?  Is it Soccer players?  Is it Latino people? Sure, Soccer Moms, Latinos and Soccer players make up some of the peripheral targets, but who makes up the core target? One U.S. pro soccer fan thinks he’s the core […]

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AC Milan White, Liverpool Red

AC Milan, despite being named the home side in the Champions League Final, has opted to where its away shirt, allowing Liverpool to wear red. Other than the 2005 Champions League Final, which AC Milan lost to Liverpool (Milan wore white, Liverpool red), AC Milan has won European Cups mostly […]

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Fan zones maintained for Euro 2016 despite security fears

French Interior Minister Bernard Cazeneuve (above) confirmed Tuesday that fan zones will be maintained but with increased security during Euro 2016 despite recent terrorist attacks which left 130 dead in France. The attacks included three large explosions caused by suicide bombers outside the Stade de France — where the Euro […]