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Tag Archives: Advertising

ESPN Releases Second World Cup Commercial

Posted on by John Boschini

With South Africa vs. Mexico only 49 days away  the promotional machine at ESPN is in full swing. Their first TV spot titled “Robben Island” was released a few weeks ago and highlighted the history of South Africa along with … Continue reading

Why Premier League Clubs Need To Think Globally, Not Locally

Posted on by Christopher Harris

What do SB Waste Management and Recycling Services, Haynes Manuals, Brindley Kia, The Money Shop, Imperial Snack Foods and Beacon Radio all have in common? Answer – they’re all sponsors of signboard advertising at Molineux, the home of Wolverhampton Wanderers. … Continue reading

Finding The Balance Between Soccer and Advertising

Posted on by Christopher Harris

Many of you will probably not like what I’m going to say, but I think we as soccer fans, myself included, are very hard to please. We want HD. We don’t want a sports ticker across the bottom. We want … Continue reading