Category: Leagues: Major League Soccer

2017 MLS Cup final viewership drops 43% across ESPN and Univision Deportes

The 2017 MLS Cup final between Toronto FC and Seattle Sounders averaged 1.1 million viewers across ESPN, UniMas and Univision Deportes combined, which is a 43% drop compared to last year’s final. On the English-language ESPN broadcast, the match averaged 803,000 viewers. Meanwhile, the game averaged 304,000 viewers on UniMas and Univision Deportes. In isolation, the 1,143,000 viewing number is understandable given the competition for eyeballs as many sports fans were watching a college football game instead. Plus this year’s final was not on network television like it was last year when the game was on the FOX over-the-air network. ... Read more

5 things we learned from MLS Cup 2017

Photo credit: Tom Szczerbowski-USA TODAY Sports Here are the five things we learned from MLS Cup 2017. 1. Toronto Claims Its Place in History It hadn’t been the easiest of journeys through the playoffs for Toronto FC, but on Saturday evening at BMO Field, they left no doubt as to their place as one of the best MLS team ever assembled. The game might have hung in the balance until second half stoppage time, but TFC played the Seattle Sounders off the field in their MLS Cup rematch. Had Stefan Frei not made nine more saves – several of them ... Read more

Football: Altidore, Vazquez seal MLS Cup for Toronto

Montreal (AFP) – Toronto FC claimed their maiden MLS Cup crown on Saturday, capping a magical Major League Soccer season with a 2-0 triumph over Seattle Sounders in Toronto. Jozy Altidore fired Toronto into the lead in the 67th minute and Vazquez sent the crowd at BMO field into a frenzy when he sealed the win in the fourth minute of second-half injury time. Toronto, who endured a heartbreaking penalty shoot-out defeat to the Sounders in the title match in Toronto last season, became the first Canadian club to win the MLS Cup. They added the league’s ultimate prize to ... Read more

MLS audience jumps 38% for MLS Cup Playoffs across ESPN and ESPN2

Buoyed by the increased interest in watching MLS games because of the Columbus Crew controversy, ESPN’s audience for the 2017 MLS Cup Playoffs is up 38 percent entering this weekend’s MLS Cup Final. The seven playoff matches on ESPN and ESPN2 to date have delivered an average audience of 343,000 viewers, according to Nielsen, up from 249,000 viewers for the six playoff matches in 2016. It is ESPN’s most-viewed MLS Cup Playoffs since 2014 (344,000 viewers). Five of the seven matches on ESPN networks were the most-viewed MLS Cup Playoff games on national television in 2017, led by first leg ... Read more

Watch Taylor Twellman’s short-sighted defense of MLS TV ratings [VIDEO]

In a recent speech at The Future of Soccer symposium, ESPN analyst and co-commentator Taylor Twellman went on a rant by using select metrics to defend his case that MLS TV viewing numbers aren’t as bad as everyone makes them out to be. If you take Twellman’s words in isolation (see video below), you would walk away believing that MLS TV viewing numbers are in the same ballpark as those for the Premier League. But by using select numbers from one game (the Columbus Crew-New York City FC match that had 424,000 viewers, which was more than a Stoke-Southampton game), ... Read more

10 things we learned from the 2017 MLS Conference Semifinals

Photo credit: Dan Hamilton-USA TODAY Sports Here are the ten things we learned from the 2017 MLS Conference Semifinals. 1. Toronto Loses Its Cool Jozy Altidore is great player, but his conduct in the first half of Toronto’s game on Sunday against the Red Bulls was phenomenally stupid. Whatever the particulars of the tunnel incident with Sacha Kljestan were, Altidore was so easily wound up in the first half, so willing to instigate, it was just matter of time before he ended up in the serious disciplinary trouble. It wasn’t just Altidore. The sequence in which the forward and Kljestan ... Read more

10 things we learned from the 2017 MLS Wild Card games

Photo credit: Jason Getz-USA TODAY Sports Here are the ten things we learned from the 2017 MLS Wild Card games. 1. Glory To Columbus No one gave Columbus much of a chance on Thursday night in Atlanta. But thanks first and foremost to a stupendous performance from young goalkeeper Zach Steffan, the Crew held the high-flying MLS debutants off for 120 minutes and then knocked them out 3-1 on penalties. It sets up on Tuesday night what promises to be one of the most extraordinary, surreal spectacles in MLS history. Columbus owner Anthony Precourt waited until after the Crew’s final ... Read more

Don’t miss Kartik Krishnaiyer’s ‘US Soccer In Crisis’ video broadcast

On the topic of the current US soccer crisis, Kartik Krishnaiyer will be presenting a special video broadcast at 3pm ET/Noon PT today (Monday, October 23, 2017) on Facebook Live. The video broadcast will be streamed live on this webpage as well as on Facebook at Additionally, for those who may miss the live broadcast, it’ll be available on demand. The advantage of watching the broadcast live is you’ll be able to ask questions directly to Kartik as he interacts with soccer fans from across the United States. Krishnaiyer will be discussing a multitude of important topics including the ... Read more