As previously reported, the first el Clásico of 2017 between Real Madrid and Barcelona averaged 1.6 million viewers across beIN SPORTS and beIN SPORTS en Español.
While that’s the best viewing number for el Clásico in 12 months, the clash between the top two teams in Spain generated several additional impressive metrics.
• The broadcast of Real Madrid vs. FC Barcelona, along with pre-game coverage on The Express Preview: El Clásico and post-game coverage on The Xtra, combined to deliver 2.7 million viewers across both networks.
• 2.2 million people generated 5.1 million social media interactions across Facebook and Twitter during broadcast of Real Madrid vs. FC Barcelona on beIN SPORTS on Sunday, April 23, making it the #1 most socially engaged sports event for the week of April 17.
• Last but not least, El Clásico was the #1 soccer match telecast on a cable sports network year-to-date out of 1,653 live soccer games.