West Ham United have hired Teddy Sheringham as attacking coach to work on Sam Allardyce’s coaching staff at the Boleyn Ground in east London.
The hiring of Sheringham serves two purposes. First, it placates the West Ham United supporters who have grown tired of Allardyce’s style of football, which they consider not the “West Ham United Way.” At the end of the 2013/14 Premier League season, West Ham United owners David Gold and David Sullivan said that Allardyce would stay at the club, but Big Sam would agree to bring on an attacking coach. Bottom line is that the addition of Sheringham helps West Ham United sell season tickets this summer to supporters who may have otherwise reconsidered whether to renew or not.
Second, the addition of Sheringham will provide Allardyce will help on the training pitch and on the field of play. The former England and Tottenham striker will be able to work one-on-one with West Ham United’s strikers to share his experience to help improve their efficiency in front of the net.
Sheringham, who is a childhood West Ham fan and played alongside Big Sam at Millwall as a youngster and has known the manager for more than 30 years, will be working with Carlton Cole, new signing Mauro Zarate and Andy Carroll. Regarding today’s announcement, Sheringham said:
“I’m very excited. Sam phoned me a week or so ago and asked me if I fancied it. It was far too good to resist really.
“Being a West Ham boy and coming from the area, it fits nicely in all that I’m about, what with working alongside Sam and knowing a few of the players as well. They’ve got a lot of respect for Sam, they speak very highly of him and to know that’s the case made me want to get involved.
“I know the environment, I know everything about West Ham, so it was just too good an opportunity to turn down.
“I’ve had a couple of offers since I’ve been out of the game, which didn’t feel quite right but, when this came along, it felt just right for me. I’m delighted to be coming back to the Club.”
The 48-year-old joins West Ham United on a part-time basis.