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Liverpool-Chelsea Game On NBCSN Most-Watched Early Match in U.S. History

liverpool chelsea1 Liverpool Chelsea Game On NBCSN Most Watched Early Match in U.S. History

Viewing figures are in for NBCSN’s live broadcast of Liverpool against Chelsea, the biggest match of the 2013/14 Premier League season. The 9am ET broadcast was watched by an average of 940,000 viewers, which ranks as the most-watched early (pre 10am ET) soccer broadcast ever in the United States and the third most-watched game ever on cable (behind the 1.033 million who watched the Manchester derby on ESPN in April, 2012, and the 1.019 million for Chelsea-Manchester United on NBCSN in January, 2014).

The viewing audience of almost 1 million soccer fans in the United States on a Sunday morning is incredible. Recently, one of NBC Sports’ executives told The Hollywood Reporter how the network has uncovered a ratings bonanza for early morning weekend television that usually runs reruns or infomercials.

“The ratings continue to deliver and grow and we’ve uncovered a new daypart,” Jon Miller, president of programming, NBC Sports and NBC Sports Network.”Rarely has anyone gone out and attacked that daypart because most people didn’t think there was an audience there, but we’ve proven that there is from August to May.”

This entry was posted in Chelsea, Leagues: EPL, Liverpool, NBC. Bookmark the permalink.

About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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8 Responses to Liverpool-Chelsea Game On NBCSN Most-Watched Early Match in U.S. History

  1. Rick says:

    Keep up the good work NBC!

  2. Total Relegation @totalrelegation says:

    The same network that MLS fails to get TV ratings.

  3. Remy says:

    What can ESPN and Fox learn from this? Nothing. Because they would always treat the BPL, if they still had the broadcasting rights, as something of little value that should be shown on ESPN 3, ESPN Deportes, Fox 2 or Fox Deportes, if at all.

    • Fulhamish says:

      You shouldn’t lump ESPN in with the likes of Fox.

      • yespage says:

        Or Fox for that matter. While the supporting programing around FSC was limited in quality, FSC gave extremely good access to the EPL, including showing about 6+ games a week by showing tape delays of games they couldn’t show live.

        • R.O says:

          I will agree with Remy on ESPN showing games exclusively on ESPN 3 air ESPN Deportes (still and issue) instead of showing games on both TV and internet.

          Yespage is also correct on FSC, they showed not only EPL but also Serie A and other leagues plus replays of those games throughout the week and good highlight shows. The difference is, a person either had to purchase the sports package or higher tier package to watch FSC, viewers don’t need to to that to watch NBCSN.

  4. scott says:

    I am happy to see NBC is getting good rating, but I wonder how many of that number will tune in again after having seen that horrendously boring display by Chelsea.

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