Finally! ESPN has released a video for its coverage of World Cup 2014 that better captures the passion of the World Cup — and, in this case, the US Men’s National Team and the American Outlaws supporter groups from around the country.
The connection between the USMNT and American Outlaws is a close one. There’s no doubt that the chapters of American Outlaws across the United States has made a positive impact on the players and team, especially in their run to qualifying for World Cup 2014. Thanks to ESPN, they’re featured in the video below.
Titled “I Believe,” the 60-second ad captures the passion and enthusiasm among members of the American Outlaws as they chant “I Believe” – an anthem that captures the feeling among U.S. team’s fans, who, despite being drawn into the “Group of Death” (vs. Ghana, Portugal and Germany), remain relentless in their support of the national team.
The ad also introduces the “Every Four Years” tagline, which will appear throughout the rest of the campaign.