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Manchester United Targeting Lucrative US Market For New Revenue: Daily Soccer Report

manchester united glazers Manchester United Targeting Lucrative US Market For New Revenue: Daily Soccer Report

Manchester United have set their sights on the United States as a market that is ripe for new commercial deals to bring the club millions more dollars to pay off their debt.

Manchester United Executive Vice-Chairman Ed Woodward said:

“The US market is under penetrated. It is a very big media market, the most developed sports market in the world.

“But we don’t want to deals that are quick and wrong, that tie us up and we regret afterwards.

“We believe there has been an inflection point from 2010-11 when interest levels in football have increased.

“In the last three years the number of people watching Manchester United has gone up by between 30 and 35 per cent each year. NBC reported peak viewership for our game against Chelsea last month was the biggest weekday afternoon audience since the Olympics.

“It is moving away from being a niche sport and into the territory of competing with some of the top sports in the country.”

What commercial deals can we expect to see in the coming years between United and US companies? Feel free to share your irreverent suggestions in the comments section below.

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About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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