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Bolton Ditch Payday Loan Sponsor, Change Club Crest & Unveil New Home Shirt, All In 24 Hours

 Bolton Ditch Payday Loan Sponsor, Change Club Crest & Unveil New Home Shirt, All In 24 Hours

Bolton Wanderers Football Club has had a busy 24 hours. Yesterday they announced that they decided to ditch a payday loan company that was going to be featured as their new shirt sponsor, and instead replaced them with a different company. That same day, they unveiled their new club crest. And then today, they launched their new home kit for the 2013-14 season.

Who said life in the Championship was dull?!

The new Bolton Wanderers club crest is a vast improvement over the ribbon one (above left). Not only is the new club crest bolder, but the addition of the Lancashire red rose emblem and year that the club was founded is a classy touch.

On top of that, the club unveiled a top quality shirt design courtesy of adidas.

 Bolton Ditch Payday Loan Sponsor, Change Club Crest & Unveil New Home Shirt, All In 24 Hours

According to the club, “The kit features the club’s new crest on both the shirt and shorts, with navy and white hooped socks paying homage to a similar style worn during the 1950s, when the club twice reached the FA Cup final.”

What’s your opinion about Bolton’s new club crest, new home kit and their decision not to have a payday loan company emblazoned across their kits? Have your say in the comments section below.


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About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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