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Sponsored Video: Interactive Soccer Jerseys That Flash, Vibrate and Inflate

hankook tire 1 600x296 Sponsored Video: Interactive Soccer Jerseys That Flash, Vibrate and Inflate

Hankook Tire have made a football shirt to commemorate their sponsorship of the Europa League.

They’ll be taking their Performance Jerseys to Chelsea and Benfica supporters pubs to show them off during the game. The shirt has LED lights, and vibration and pressure pads that react to the live game in real-time. Plus, the shirt even has inflating shoulder pads that increase or decrease the pressure depending on what’s happening on the pitch.

When the Europa League Final kicks off on May 15, don’t be surprised to see supporters wearing some unique-looking jerseys in London pubs and Lisbon bars. The only things the shirts seem to be missing are side pockets for a pint of beer and a Pukka Pie. Check out the Performance Jersey page at http://unr.ly/ZYw43P or check out Hankook Tire’s YouTube page at http://unr.ly/ZYw43R

In addition to being a sponsor partner for the UEFA Europa League, Hankook Tire — who are based in Seoul, Korea — sponsors Borussia Dortmund, an Australian football team and a rugby team in England. Hankook began their sponsorship of Borussia Dortmund, one of the finalsts for this year’s UEFA Champions League Final at Wembley, in 2009.

The Performance Jerseys from Hankook Tire fit in with the tire company’s motto, which is “Be One With It.” Whether Chelsea can overcome Benfica and be one with the Europa League trophy, we’ll find out on May 15. For viewers in the United States of America, the match will be televised live on FOX Soccer and FOX Soccer 2 Go.

hankook tire 2 600x310 Sponsored Video: Interactive Soccer Jerseys That Flash, Vibrate and Inflate

This post has been sponsored by Hankook Tire, but all thoughts are our own.

This entry was posted in Chelsea, Europa League, Leagues: EPL. Bookmark the permalink.

About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
View all posts by Christopher Harris →

3 Responses to Sponsored Video: Interactive Soccer Jerseys That Flash, Vibrate and Inflate

  1. CTBlues says:

    Is this going to be the new rugby jersey so they don’t have to wear those padded vests.

  2. Wan says:

    I think I know what’s happening if one of your team player red-carded. Haha!

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