FOX averaged a 1.8 overnight rating for its coverage of the 2011 Champions League Final between Barcelona and Manchester United, which is an increase of 64% over 2010’s numbers according to a FOX Sports representative.
The best ratings were generated in Washington DC, Seattle, New York, Providence (RI), Los Angeles and Austin. Note that those are preliminary household ratings.
How does that compare to the 2009 Champions League Final on ESPN? The 2009 Final, which featured Barcelona against Manchester United on a Wednesday afternoon, drew a 1.0 rating.
More details to come.