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ESPN Dealt Blow By Losing US, England and Mexico Soccer Fans In 48 Hours

espn 300x300 ESPN Dealt Blow By Losing US, England and Mexico Soccer Fans In 48 Hours

Not only was this a depressing weekend for supporters of England, USA, Mexico and South Korea, but the news that all four teams had been knocked out of the tournament must have come as a disappointment to ESPN and other media organizations who are hoping to capitalize on the popularity of the 2010 World Cup.

That’s because three of those four nations – USA, Mexico and England – are the three most popular nations in the United States in terms of TV ratings, interest levels and connections between those countries and the residents of the USA.

Sure, we’ll get to see remarkable teams such as Germany, Argentina, Uruguay and Ghana play in the quarter-finals, among other teams, there will be a portion of those casual US, Mexico and England fans who will turn off and won’t follow the World Cup anymore. Or if they do, it’ll only be with a passing interest. For some of the supporters, the World Cup is over.

For us, though, the World Cup is just heating up and will continue to become more gripping and wonderful to watch. But not everyone has that same type of soccer DNA.

While the interest level regarding the World Cup may wane in the United States somewhat. this past weekend’s game between USA and Ghana was the most-viewed men’s World Cup ever on US television with almost 15 million viewers. This is not including Univision’s audience numbers.

To put this into perspective, that puts the audience for the United States versus Ghana game into the top 15 of all sporting events viewed on US television for 2010, year to date. Once the Univision numbers are revealed, the total viewing audience will be in the top 10 for all sporting events of 2010 (NFL and Olympics excluded).


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About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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