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ITV HD Viewers Miss England's Opening Goal After Major Flub

Imagine you’re ITV, one of the biggest TV networks in the United Kingdom, and you have the rights to the live match between England and the United States. It’s the biggest match of the World Cup thus far. And it’s the added bonus of being in HD.

As ITV, you begin showing the match but then the worst case scenario happens.

Just as England is advancing towards the US goal, the network accidentally cuts to a video promo. But by the time they return to the live action, Steven Gerrard has scored a goal in the third minute.

That unthinkable scenario happened exactly like that tonight on ITV. Cue upset football supporters who missed England’s only game of the match. And US soccer fans think that Fox Soccer Channel is bad? ITV makes US soccer networks look world-class.

It’d be bad enough if this was the first time this ever happened to ITV. But they did something very similar during a crucial Everton versus Liverpool match and cut to a commercial right before Everton scored a goal to clinch the win. See video below.

Hat tip to 101 Great Goals for the video.


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About Christopher Harris

Founder and publisher of World Soccer Talk, Christopher Harris is the managing editor of the site. He has been interviewed by The New York Times, The Guardian and several other publications. Plus he has made appearances on NPR, BBC World, CBC, BBC Five Live, talkSPORT and beIN SPORT. Harris, who has lived in Florida since 1984, has supported Swansea City since 1979. He's also an expert on soccer in South Florida, and got engaged during half-time of a MLS game. Harris launched EPL Talk in 2005, which was rebranded as World Soccer Talk in 2013.
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