Premiership Considers Premier League TV

premier-league1.jpgOn Monday, the Premier League formally send out invitations to the UK networks interested in bidding on the next round of TV rights for the league, for the 2010-2011 to 2012-2013 seasons. If you’ve been reading EPL Talk for a while, you won’t be surprised to read that the invitations were sent to ESPN, Setanta Sports, Sky Sports, BBC, ITV and others.

While the news is very UK centric, the implication of the final decision of who will win the TV package rights will have a massive ripple effect around the world.

Read all of the details in these excellent articles:

Without a doubt, the most revealing article is the one in The Independent entitled “Premier League Planning TV Channel To Beat The Recession.” The article mentions how the Premier League are considering launching their own TV channel if the bids for the TV rights aren’t as high as they would like. The chances of this happening are extremely slim.

But, for those American readers, my question to you is how NFL TV compares to the Premier League TV (PLTV) idea mentioned in The Independent article. Do you feel the Premier League are copying NFL’s idea, or is it a different arrangement?

The concept of PLTV may work well in the United Kingdom, but PLTV in the United States may suffer the same challenges that Setanta Sports has — getting on the major cable companies.

9 thoughts on “Premiership Considers Premier League TV”

  1. The whole NFL Network debacle pisses me off. I mean, if you want to start your own network, to focus on your brand and sport I get that. But when your network isnt available in alot of markets, and you take big divisonal games (which they did this year with NE v NYJ, and put them on your network, it means alot of fans cant see it.

  2. Firstly, I feel this is a bluff on the part of the EPL, just to keep the TV guys honest during the bidding. There must be an instict to low-ball the bid, so the threat of having no bids accepted will keep them on their toes.

    It's kinda like having a minimum on an auction, but the minimum is unpublished and can be arbirarily changed. And the fall-out from not reaching the minimum might be a change to life as the TV guys know it.

    What I would actually like to see if an EPL website for viewing games and highlights. They could geographically restrict it – just like the BBC do – to allow fans where there is no TV, or very restricted TV, to see the games.

  3. The NFL, NBA, and NHL all have their own league-run cable channels. MLB starts in January and will have the World Baseball Classic. Golf and Tennis both have channels devoted to their sport, but they are not run by any of the organizations such as the PGA or the ATP.

    It's a great way to promote the product, but only if you have competent people running the network. I haven't watched much of any of those channels.

    I would welcome it, if it increased my access to EPL matches, especially live matches. A combination with ESPN/FSC/Setanta and EPLTV would be fine with me, as long as it's well done.

  4. I can't believe with its massive worldwide fanbase, the EPL hasn't started their own online TV offering similar to NHL TV. I understand that the clubs would have to be appropriately compensated as they make money from their own online TV packages. But I would imagine the response to a website that streams live games, highlights, interviews, etc as well as making the old matches available for viewing any time would be immensely popular and a nice source of revenue for the league. And it would allow us Yanks to actually see all the matches we'd like to see!

  5. As long as its not ESPN. The only way ESPN coud pull it off is to create a separate channel i.e. ESPN Soccer Network, where they could put the EPL, Champions League, World Cup, MLS, and the other soccer programming. No one wants to see Man U vs. Arsenal on ESPN2 after the World Series of Poker.

  6. The only problem with ESPN putting Man U vs. Arsenal on ESPN2 after the World Series of Poker is that the Poker would get higher ratings at first. For ESPN to make this work, they would need to create their own channel and then cross-promote it like they do every other sport they show. A premium channel, such as ESPN Soccer, would be the best way to go.

  7. What might make more sense for the PL ( the E is sorta redundant, unless you also use ANFL) is to sell sets. Like the NFL sells by conference and then night games, the PL would bundle the three time slot matches on Saturday and the two on Sunday and a Monday match. Two networks broadcast a game at 1pm 3pm and 5 pm Saturday, 2 and 4pm Sunday. Every game is broadcast, and a third Network perhaps the BBC, would take Monday night matches from the previous list, when its possible.

    would also be very smart to license out IPTV to the world, via the PL's website.

  8. Patrick, calling the Premier League the EPL is totally relevant. If you live in the UK, then it's not necessary, but outside of the UK there are many other Premier Leagues. There's the SPL (Scottish Premier League), RPL (Russian Premier League), MPL (Malaysia Premier League), IPL (Irish Premier League), TPL (Thailand Premier League) and so on and so forth.

    The Gaffer

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