When it comes to the Premier League, no one can hype it up as much as Sky Sports. A perfect example of this is their trailer to promote their coverage of the upcoming season.

The girls in the video are in the electronic string quartet named Escala, who rose to fame when they performed on ITV’s Britain’s Got Talent TV show. The season hasn’t even begun yet but Sky is already pouring on the sex and hype to get people to subscribe to their satellite service.