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FSC Telecast features GOL TV Ad

Before you get all excited about a potential merger let me clarify what the title is referring to. Last night Miami FC played Minnesota Thunder live on FSC in front of friends and family at the Orange Bowl. (paid attendance was listed as under 1,000, far worse than the numbers Miami FC were drawing at Tropical Park Stadium.) But what was noteworthy about the match was that Miami FC’s shirt sponsor GOL TV was featured prominently during an FSC telecast of the match. The two channels are rivals for the American soccer specific cable TV market. What is even more interesting is that USL has a contract exclusively with FSC for cable and satellite TV rights (but not broadband where Turner Sports has the rights) including the now weekly “Friday Night Football” package. However USL has allowed one of its marque clubs to wear a shirt sponsored by GOL TV. Despite the conflict it may create I am pleased USL has allowed this sponsorship. Despite the fact that FSC is a sublicensee of MLS rights and holds exclusive USL rights, both American pro soccer leagues are covered in a more aggressive fashion by GOL TV’s weekly “American Soccer” program which has become an indispensible source of news and commentary for those of us trying to keep up with both MLS and USL. While FSC has game rights to both leagues they do little to promote either league outside of their telecasts and the new on location pre and post match shows for MLS hosted by Todd Grisham.

About Kartik Krishnaiyer

A lifelong lover of soccer, the beautiful game, he served from January 2010 until May 2013 as the Director of Communications and Public Relations for the North American Soccer League (NASL). Raised on the Fort Lauderdale Strikers of the old NASL, Krishnaiyer previously hosted the American Soccer Show on the Champions Soccer Radio Network, the Major League Soccer Talk podcast and the EPL Talk Podcast. His soccer writing has been featured by several media outlets including The Guardian and The Telegraph. He is the author of the book Blue With Envy about Manchester City FC.
View all posts by Kartik Krishnaiyer →

4 Responses to FSC Telecast features GOL TV Ad

  1. uhclem says:

    This is not at all unusual nowadays. So many teams around the world accept shirt sponsorships from entertainment conglomerates that it would be virtually impossible to avoid situations like what you saw. For instance, The Thunder's shirt sponsor is Comcast, a cable tv provider. I'm sure that there are plenty of other providers, such as Time Warner, who carry FSN and therefor “advertised” a telecommunication rival.

    Sky Satellite TV has been shirt sponsors for numerous teams in Central and South America who's matches are carried by local broadcast networks.

    And it's not just in the telecommunications industry, either. One of the sponsors of the telecast, and a major sponsor of the USL itself, is the sports and soccerwear maker Umbro. The kit provider for Miami FC is Joma. For the Thunder, it is Adidas.

    I won't even begin to go into the advertising conflicts for many businesses involved in stadium signage that gets seen during the telecasts.

  2. uhclem says:

    This is not at all unusual nowadays. So many teams around the world accept shirt sponsorships from entertainment conglomerates that it would be virtually impossible to avoid situations like what you saw. For instance, The Thunder’s shirt sponsor is Comcast, a cable tv provider. I’m sure that there are plenty of other providers, such as Time Warner, who carry FSN and therefor “advertised” a telecommunication rival.

    Sky Satellite TV has been shirt sponsors for numerous teams in Central and South America who’s matches are carried by local broadcast networks.

    And it’s not just in the telecommunications industry, either. One of the sponsors of the telecast, and a major sponsor of the USL itself, is the sports and soccerwear maker Umbro. The kit provider for Miami FC is Joma. For the Thunder, it is Adidas.

    I won’t even begin to go into the advertising conflicts for many businesses involved in stadium signage that gets seen during the telecasts.

  3. Redky Lee says:

    Dear manager:
    This is Colors-Trims Int'l Development Ld., And this is service manager Redky Lee, Our company is a clothes manufacturing and trading company limited.

    Our products are exported globally to many countries: Mexico, U.S.A., Canada, Australia, Northern Europe and Eastern Europe……. The business scope of our company is all kinds of knitting garments and other fabric garments for men's, women's and children's wear, such as sportswear, sweater, soccer wear, basketball wears, T-shirt, POLO, jacket, coat and skirt…….

    We are not only sell our own products, also make garments according to the sample of our customers, And we accept the small orders for the customer’s needs

    “Quality is paramount”, as scientific management is our core business.
    Welcome you to quote from us. We will give you the best quality and reasonable price.

    Address: Room303,HongSheng Business Mansion,6# GuoQiang Street, Tang Xi,
    San Yuan Li Da Dao,Guang Zhou,China
    Tel/Fax: (0086) 20-36211766
    Contact: Redky Lee
    MSN: gzlhh@hotmail.com
    Website: http://www.colors-trims.com

  4. Redky Lee says:

    Dear manager:
    This is Colors-Trims Int’l Development Ld., And this is service manager Redky Lee, Our company is a clothes manufacturing and trading company limited.

    Our products are exported globally to many countries: Mexico, U.S.A., Canada, Australia, Northern Europe and Eastern Europe……. The business scope of our company is all kinds of knitting garments and other fabric garments for men’s, women’s and children’s wear, such as sportswear, sweater, soccer wear, basketball wears, T-shirt, POLO, jacket, coat and skirt…….

    We are not only sell our own products, also make garments according to the sample of our customers, And we accept the small orders for the customer’s needs

    “Quality is paramount”, as scientific management is our core business.
    Welcome you to quote from us. We will give you the best quality and reasonable price.

    Address: Room303,HongSheng Business Mansion,6# GuoQiang Street, Tang Xi,
    San Yuan Li Da Dao,Guang Zhou,China
    Tel/Fax: (0086) 20-36211766
    Contact: Redky Lee
    MSN: gzlhh@hotmail.com
    Website: http://www.colors-trims.com

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