TalkSport scored a huge coup today after it won a rights package to broadcast Premiership matches in the UK starting next season through 2012-2013.
Currently, BBC’s Radio Five Live owns the rights, but beginning next season they’ll be sharing them with TalkSport, the national commercial station. Read more information at the following article: Guardian Unlimited Football News TalkSport wins Premiership radio rights package.
What does this mean for Premiership fans outside the UK? Not much if TalkSport blocks listeners from hearing the broadcasts via their live streaming audio on their web site. But perhaps the cash infusion which will come from advertisers will enable TalkSport to offer more football programming that we can listen to. We’ll have to wait and see.